OVERVIEW
International Coffee Day is celebrated every year on October 1st to honor one of the most consumed beverages in the world, but also to recognize how it’s a global culture, a daily ritual and a source of connection that has countless forms and flavors, which reflects the diversity of the regions where it’s grown and enjoyed.
It was established by the International Coffee Organization in 2015 in Milan to raise awareness about the challenges faced by its farmers, especially in developing countries, and to promote fair trade and sustainable practices across the industry.
Lastly, International Coffee Day invites costumers to appreciate not only the bitter taste and aroma of the drink, but also the care and tradition that go into its production, taking a moment to support ethical sourcing, to celebrate innovation and to share a cup with someone, because it has the ability of bringing people together.
HISTORY – TIMELINE
FIVE FACTS ABOUT COFFEE
LONG LIVE COFFEE – According to a “Harvard’s Health Publishing” study, coffee drinkers tend to live longer, plus the have a reduced risk of any cardiovascular disease.
A PRECIOUS TREASURE – Coffee is the second largest traded commodity right after crude oil and the most consumed beverage, after water.
THE DRINK FOR CREATIVE AND ARTISTIC PEOPLE – Even Beethoven was a coffee lover! It’s well known that he used to count his beans before making the brew, and they usually were 60 per cup.
NOT A BEAN, BUT A BERRY! – Coffee beans are called like this because of the resemblance with a bean, but they’re actually a berry!
COFFEE RESEMBLES A NEUTROTRANSMITTER – For medicine and psychology, caffeine is a central-nervous-system stimulant, and that’s because it has a similar molecular structure to the adenosine, which allows it to tie to the adenosine receptors on the brain.
WHY IS IT IMPORTANT?
- Coffee has been with humanity since ancient times and every society has a culture that goes from cultivating it to preparing it, so look out for yours and celebrate;
- One of the main objects of this holiday is to create awareness about the process that implicates coffee's production and to promote healthy and safe methods and procedures, not only for humans but also for the planet;
- Caffeine is a stimulant that increases activity in the central nervous system;
- It can increase energy levels and alertness;
- It improves mental performance.
CONCLUSIONS
International Coffee Day is a powerful celebration of flavor, culture and community, but also a call to action, because we’re reminded that every cup we drink carries a story, often shaped by hard work and resilience.
On October 1st everyone must choose responsibly sources and support fair trade, contributing to a more sustainable and equitable future for the industry and those who make all our enjoyment possible.
Source: https://nationaltoday.com/
